Participants walk to Central Park for a JPMorgan Chase Corporate Challenge in June in New York. Through efforts such as this, and many others in 2008, the Corporate Challenge was able to significantly reduce its impact on the environment (see story below). For its efforts, the Series has been honored by Runner's World magazine as one the "10 greenest races" in America.
JPMorgan Chase Corporate Challenge
honored as one of 'greenest' races in U.S.
NEW YORK, October 9, 2008 — The JPMorgan Chase Corporate Challenge Series has been recognized by Runner's World magazine as one the “10 greenest races” in America.
Runner's World announced its list of “environmentally friendly races” at which “organizers strive to reduce environmental impact” in its current newsstand issue and online.
The recognition comes in the wake of a year begun when the Series announced a “Teaming Up for a Greener Tomorrow” campaign. That effort brought together race organizers and 240,000 participants in a campaign that spread awareness about the importance of reducing environment impacts by using best practices at events in six countries on five continents.
The tactics were simple, yet meaningful. Our finisher t-shirts are printed with soy-based ink, for instance. Registration was 100-percent online. Shuttle transportation was provided in many markets. Easily identifiable recycling receptacles were evident throughout the race sites.
Tangible measurements in our first year with this initiative:
- Online registration saved over 10,000 pounds of paper, which is enough paper to cover 51 3.5-mile Corporate Challenge race courses if lined up lengthwise.
- Reduction and recycling of race day materials — including cups, water bottles, posters and information packets — saved enough energy Series-wide to power all the iPods of all 240,000 of our participants for an entire year.
- Shuttle bus transportation in a half-dozen of our cities saved over 150,000 miles of driving and saved the equivalent fuel of taking nearly 500 cars off the road for a full week.
- In U.S. markets, more than 90-percent of participants indicated in an online survey that they either walked (40-percent), biked (2-percent), took mass transit (29%), carpooled or took shuttle transportation (19%).
The environmental savings noted above are estimates for the 2008 Series year, calculated by Eastern Research Group, Inc. (www.erg.com), the official environmental consulting advisor for the JPMorgan Chase Corporate Challenge Series.
The recognition from Runner's World continues a tradition for the JPMorgan Chase Corporate Challenge. In 2005, USA Track & Field named the Series its Charitable Race of the Year for its efforts in aiding beneficiaries in each of the Corporate Challenge's 12 host cities around the world.