Madhuri Yedlapati poses with Chris Rohner of Ecology and Environment, Inc., after winning a folding bike as part of a contest designed to increase awareness of alternative forms of transportation at U.S. races in the 2008 JPMorgan Chase Corporate Challenge.
NEW YORK, November 5, 2008 — As part of its "Teaming Up for a Greener Tomorrow" campaign, the JPMorgan Chase Corporate Challenge partnered with Ecology and Environment, Inc. in 2008 to increase awareness about alternative forms of transportation by awarding a folding bike to a participant.
The winner of the bike is Madhuri Yedlapati of New York Life, based in New York City.
Yedlapati received a Dahon Mµ P8 folding bike that is ideal for beating traffic into work and also can easily be folded and stored behind a seat on the subway or a desk at an office. The lightweight, strong bike has a super fast shifting Neos 2.0 derailleur that makes it quick and convenient enough for commuting and weekend rides.
Yedlapati won the bike after entering a contest open to JPMorgan Chase Corporate Challenge entrants at U.S. races in 2008.
The contest was designed to encourage participants to consider alternatives to single occupant vehicular travel, and to help them find partners to share rides using E & E's web-based GreenRide program. To be eligible for the contest, participants were required to travel to their race in a means other than driving alone, and then report how many miles they traveled and in what mode to calculate the related savings in fuel, dollars, and harmful greenhouse gas emissions. Yedlapati entered at one of the two New York City races in Central Park and then was randomly selected as the winner.
The contest was one of many steps taken by the JPMorgan Chase Corporate Challenge in a year-long effort that brought together race organizers and 240,000 participants in a campaign that spread awareness about the importance of reducing environment impacts by using best practices at events in six countries on five continents. Recently, the "Greener Tomorrow" campaign helped the Series earn recognition by Runner's World magazine as one of the "10 greenest races" in America.
Ecology and Environment, Inc. fits naturally with the Series' greening efforts, providing information and resources on alternative transportation at most U.S. races.
Headquartered in western New York, E & E is one of the world’s leading organizations in pioneering innovative yet practical solutions to fight global climate change and reduce carbon footprints. The company is committed to working with its clients worldwide to address complex environmental and human health issues. To
learn more about E & E’s wide range of services, visit www.ene.com.